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On May 20th, 2011, FAW's third round of business investment conference was held at the Shangri-La Hotel, Changchun. The president of FAW-GM, Dick Dewey, executive vice president Liu Liyan, and party secretary Li Guang attended the investment conference.
As the influence of the first two investment conferences has been continuously expanding, the marketing network platform of FAW-GM's internationalization is not only for more users to understand, but also attracts many investors to join. The Investment Conference has a total of 24 strengths and targets. More specific dealers came to negotiate.
The President of FAW-GM Corporation introduced the development situation of FAW-GM since the establishment of FAW-GM and the strengths and background of FAW Group and GM's two parent companies, making distributors see that FAW-GM is a very promising internationalization company. The company is willing to cooperate with FAW-GM to jointly develop the market.
The Executive Vice President of FAW-GM analyzed the conditions and development plans of the company's subordinate third plants in-depth and fully demonstrated the company's unlimited potential, internationality and superiority under the favorable conditions supported by FAW Group and General Motors. FAW-GM’s marketing department leaders also introduced distributors’ product advantages and market potential.
After the dealers negotiated one-on-one with FAW-GM, the FAW-GM product confidence doubled. On that day, a total of 12 distributors and the company signed an intent agreement. In particular, the intention agreements signed by distributors in the regions of Lu, Jiang, Zhe, and Hu will help improve the weak regional market of FAW-GM and help the market development of the L501 series and pickup series.
It is reported that since March 3, 2011, the first round of business investment conferences to date, a total of 31 dealers have signed a letter of intent with FAW GM, and some have entered substantive operations.